Bad Popcorn, Big Buckets: Portion size can influence intake as much as taste
UHP PT José summarized this study and found that:
🔹Large packaging and portion sizes suggests larger consumption norms. In which implicates the portion to be ‘normal’ or ‘appropriate’.
🔹E.g. it was found that snacks (chex-mix) served in bigger bowls during the Superbowl were found to be consumed 53% more.
🔹Even with non-palatable foods, larger packaging and portions can lead to overeating.
🔹The silver lining: This can apply for food such as raw vegetables.
🔸Tip | Divide the contents of the packet into smaller bags ahead of time.🔸
Reference:
Wansink, B., & Kim, J. (2005). Bad Popcorn in Big Buckets: Portion Size Can Influence Intake as Much as Taste. Journal Of Nutrition Education And Behavior, 37(5), 242-245. DOI: 10.1016/s1499-4046(06)60278-9
